SEO services, tailored for you
SEO Services
Whatever stage of the buying journey they’re at, your potential customers are likely to find you through a search engine. The challenge is, if your SEO isn’t up to scratch, you won’t be sitting in those crucial top four to five results. That’s where the majority of traffic goes, and being there is essential if you want to attract those customers.
Gone are the days when you could simply stuff a page with keywords and expect results. That outdated method might get clicks, but it won’t keep visitors on your site. They’ll just click away, disappointed by the poor content.
At By Luka, we understand that you not only want people to find you, but you also want them to engage with your business. Good SEO-optimised copy can achieve both. It attracts potential customers and demonstrates how you can solve their problems or enhance their lives.
How we can support your SEO
On-Page SEO
We start by getting your ‘house in order’, focusing on your on-page SEO to attract more traffic to your website. On-site SEO involves optimising all visible elements of your site to enhance user experience and meet search engine requirements. This includes refining page titles, meta descriptions, headings, and content to ensure your site is relevant, engaging, and easy to navigate. By improving these aspects, we can boost your website’s performance and visibility, helping you attract and keep more visitors.
Content Marketing
Content is so much more than words on a screen. Content marketing is how you establish yourself as a forward thinker and leader in your industry. Your content needs to be relevant to your customer and to Google, and finding that balance requires a fully fleshed-out SEO strategy behind it. A robust content strategy helps you clearly define your goals and target audience, create engaging and valuable content regularly, effectively promote and distribute your content, and measure, analyse, and optimise your strategy to keep delivering outstanding results. A
Off-Page SEO
At By Luka, all of our SEO off-page practices are above board and exceed industry standards. We build authority for your website by demonstrating to Google that you are the market leader in your industry. Our ethical and effective off-page SEO strategies, such as high-quality backlink creation, social media engagement, and influencer partnerships, help boost your site’s credibility and visibility.
Keywords
Before on-page SEO, off-page SEO, and content marketing comes a great strategy. Understanding what your potential customers are searching for is the foundation of any successful SEO campaign. By identifying the right keywords, we can optimise your content, improve your search engine rankings, and drive more relevant traffic to your site. At By Luka, our thorough keyword research process ensures that your SEO strategy is built on solid ground, targeting the terms that will bring you the most value and help you achieve your business goals.
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What does a digital marketing agency do?A digital marketing agency partners with businesses to enhance their online presence and achieve marketing goals through various digital platforms and strategies. Usually specialising in developing marketing strategies, managing online advertising campaigns across platforms like Google Ads and social media, optimising websites for search engines (SEO), creating engaging content for websites and social media channels, executing email marketing campaigns, and providing website design and development services. By leveraging digital channels effectively, digital marketing agencies help businesses increase brand visibility, drive website traffic, generate leads, and ultimately achieve growth and success in the digital landscape.
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What is Search Engine Optimisation (SEO)Search Engine Optimisation, or SEO, is the process of optimising website content to improve its visibility and ranking on search engine results pages (SERPs). This involves using strategies like keyword optimisation and link building to attract more organic traffic to your site.
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Do I really need to be blogging?Absolutely! Having a blog is a valuable asset for any business. It's a cost-effective way to establish yourself as a leader in your industry, connect with your audience, improve your website's visibility on search engines, drive traffic, and provide content for your social media channels. Plus, it's a versatile tool that can adapt to your evolving marketing needs.
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How long will it take to see results?Results timelines vary based on our strategies and your campaign objectives. Tactics like PPC advertising can deliver immediate outcomes, while SEO efforts may take a few months to show significant improvements. We'll work closely with you to set realistic expectations and keep you updated on progress every step of the way.
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How much does it cost?Our pricing is tailored to your project's unique requirements, complexity, and desired outcomes. Following an in-depth consultation where we assess your needs and goals, we provide personalised quotes. As a smaller agency our costs are considerably more affordable than larger firms.
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Can you promise to get my business number 1 on Google?While we strive to achieve the best possible results for our clients, we cannot guarantee a specific ranking, such as number 1 organically on Google. Search engine algorithms are complex and constantly evolving, and achieving top rankings requires a combination of factors including website quality, content relevance, user experience, and competition. However, we are committed to implementing effective SEO strategies and continuously optimising your online presence to improve visibility and drive organic traffic.
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Do I need a website audit and what is it?A website audit is a comprehensive evaluation of your website's performance, structure, and SEO health. It involves analysing various aspects such as site speed, user experience, mobile responsiveness, content quality, backlink profile, and technical SEO elements. The purpose of a website audit is to identify strengths, weaknesses, and areas for improvement to enhance overall website performance and search engine visibility. Whether you need a website audit depends on the current state of your website and your digital marketing goals. If you're experiencing issues such as low search engine rankings, poor user engagement, or declining website traffic, a website audit can help uncover underlying issues and provide recommendations for improvement. Even if your website is performing well, periodic audits can help ensure it remains optimised and competitive in the ever-changing digital landscape.
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Will my business benefit from digital marketing?Absolutely! Digital marketing offers numerous benefits for businesses of all sizes and industries. By leveraging various digital channels such as search engines, social media, email, and websites, businesses can effectively reach and engage with their target audience, increase brand awareness, drive website traffic, generate leads, and ultimately boost sales and revenue. Whether you're a small local business or a large multinational corporation, digital marketing provides a cost-effective way to reach your target market and compete in today's digital landscape. With the right digital marketing strategies and tactics tailored to your business goals and target audience, you can maximise your online visibility, attract more customers, and stay ahead of the competition.